Case Study

Ecommerce Platform Drives $33M+ Growth for Performance Parts Manufacturer

The Win

A Performance Surge

$33M+ value driven by frictionless product discovery and intuitive ordering
in value creation
$33M+ value driven by frictionless product discovery and intuitive ordering
30% more orders placed through improved UX and accurate component matching
in online orders
30% more orders placed through improved UX and accurate component matching

By translating precision into simplicity, the brand unlocked revenue and trust—transforming a technical catalog into a seamless e-commerce engine.

Industry:

Auto Parts

By translating precision into simplicity, the brand unlocked revenue and trust—transforming a technical catalog into a seamless e-commerce engine.

The Story So Far

Manufacturing Meets E-Commerce

In the high-stakes world of performance parts, precision is everything. When a leading West Coast manufacturer wanted to take their expertise from the shop floor to the digital storefront, they faced a roadblock—how do you turn a catalog of hyper-technical components into a seamless online experience?

The Challenge

From Technical Complexity to Seamless Shopping

When every component has intricate specifications, custom attributes, and compatibility factors, the margin for error is razor-thin. They needed a system that could turn raw technical data into a smooth, user-friendly shopping experience—without overwhelming customers or causing costly mistakes.

The Breakthrough

Engineering an Effortless Buying Journey

We went under the hood, breaking down the most complex technical requirements and rebuilding them into a customer-first experience.

Our solution:

  • Smart structuring of product attributes for easy filtering and selection
  • A dynamic, intuitive UI that made choosing the right component feel effortless and engaging
  • 100% accurate product matching, eliminating frustration and boosting buyer confidence

Tech Stack

The Digital Backbone of Seamless Sales

This stack drove UX clarity, inventory accuracy, and instant product discovery—making technical complexity shoppable and scalable at every touchpoint.

Magento

Magento supported high-volume orders and technical logic—scaling product management for parts with custom attributes and dependencies.

NetSuite

NetSuite synced orders, pricing, and inventory—ensuring real-time accuracy across the frontend and backend.

Lucidchart

 Lucidchart visualized catalog flow—resolving content gaps and streamlining attribute organization before build-out.

SearchSpring

SearchSpring powered deep filtering—helping buyers pinpoint exact-fit parts across thousands of similar SKUs instantly.

in value creation
$33M+ value driven by frictionless product discovery and intuitive ordering
in online orders
30% more orders placed through improved UX and accurate component matching
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in value creation
in online orders
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The Win

A Performance Surge

in value creation
$33M+ value driven by frictionless product discovery and intuitive ordering
in online orders
30% more orders placed through improved UX and accurate component matching
$33M+
30% rise

By translating precision into simplicity, the brand unlocked revenue and trust—transforming a technical catalog into a seamless e-commerce engine.

Testimonials That Inspire

Hear directly from those who’ve experienced the BlackDot difference

Artem K
Client Strategist
We have worked with blackdot on dozens of small and large Wordpress website. The experience has been amazing from the start of taking time to understand the client and scope to great communication and execution of all projects. I know that we are working with experts 100%
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Martina
Project Manager
I used Blackdot Technologies for WordPress website development, and I'm pleased with the outcome. Their team's expertise was evident as they delivered a well-crafted site on schedule. What I appreciated most was their practical advice and recommendations, demonstrating a good understanding of the field. Communication was smooth, and the overall experience was reliable. I recommend them for straightforward and reliable WordPress development.
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Michael Schwengel
Summarizing Mohsin's outstanding service to our organization into a paragraph seems like an impossible feat. He has been absolutely critical in helping our organization grow, and is the definition of a team player. With a forward vision, Mohsin is constantly striving to improve both himself and others, all the while maintaining a kind, friendly disposition. His grasp of advanced technical concepts, higher business objectives, and interpersonal relationships is excellent. A pleasure to work with!
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Nick Bonanno
CEO/Co-Founder/Hub Media Marketing
A project that turned into the most successful product still operating today with the help of Black Dot and its team. The dedication of the Black Dot team to delivering quality on time and understanding the requirements in and out is what is made Txt Collector, an automatic payment reminder software, an easy feat to achieve.
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